iConcept's mLiquidate Categorized By NASSCOM And Frost & Sullivan In Exemplar-Achiever Category In Supply Chain Management Products

Hyderabad, India /PRNewswire/ - mLiquidate, iConcept's distribution intelligence tool that helps track key inventory, sales & liquidation data of a product in the distribution channel, has been categorized in the Exemplar-Achiever category among leading supply chain management solution, in a joint survey, by NASSCOM and Frost & Sullivan, published in July 2014.

NASSCOM and Frost & Sullivan have assessed more than 250 Indian software products, over 30 of which were in the Supply Chain Management category and identified mLiquidate as the top-rated product on Strategic and Execution Excellence parameters. The study report, 'Indian Enterprise Software Products on Accelerated Growth Path: Enterprise Software Product Excellence Matrix,' has published a product excellence matrix with two (2) major parameters, namely strategic excellence and execution excellence and categorized the products under four (4) groups: Dark horse, Scouts, Achievers and Exemplars. mLiquidate has been listed in the Exemplar-Achiever quadrant that scores maximum both in Strategic and Execution Excellence parameters.

mLiquidate is a unique GIS-based track and trace software that helps enterprises to seamlessly track their channel inventory across the supply chain. mLiquidate also provides an anti-counterfeit solution and a tool to develop customer loyalty. With the help of this software product, enterprises in the agriculture, pharma, and CPG sectors can build robust systems to manage inventory right upto retail level, besides minimizing spurious products and infiltration issues.

Mr. Ajay Kalavala, the MD & CEO of iConcept, said: "It is a matter of great pride for us at iConcept that our flagship product mLiquidate has triumphed over all other Supply Chain Management solutions in this joint study by NASSCOM and Frost & Sullivan. At iConcept, we are committed to offering world class products that can address industry challenges effectively."

NASSCOM: The National Association of Software and Services Companies (NASSCOM) is a trade association of Indian IT and ITES industries. It was established in 1988 as a non-for-profit institute and registered under the Indian Societies Act, 1860. This is a global body with more than 1500 member companies, of which over 250 are from the China, Japan, EU, UK, and US. The member companies are engaged in software development and services, IT-enabled/BPO services and e-commerce. NASSCOM, headquartered in New Delhi, India, operates from regional offices in Bangalore, Chennai, Hyderabad, Kolkata, Mumbai, and Pune.

Frost & Sullivan: Frost & Sullivan, founded in 1961, has more than 40 global offices with more than 1,800 industry consultants, market research analysts, technology analysts and economists. The company's mission is to research and analyze new market opportunities for corporate growth. The company is the world leader in growth consulting and the integrated areas of technology research, market research, economic research, corporate best practices, training, customer research etc.

iConcept Software Services Pvt. Ltd.: The company is headquartered in Hyderabad, India, and was founded in 2004 with a vision to connect 'field to corporate,' by providing robust, easy-to-use, efficient and mobile technology solutions. The company provides integrated technological solutions for field operations like Sales & Marketing Management, Supply Chain Management (SCM), Market Research & Analytics, BI, Contact Management etc.