News | November 21, 2007

North American Tile Distributor Signs Multi-Suite Contract With Lawson Software

Lawson Software recently announced that Anatolia Tile licensed the Lawson M3 Enterprise Finance Management and Supply Chain Management Suites within the Lawson enterprise software solution for the distribution sector. The wholesale tile supplier and distributor will use the Lawson applications to help manage its rapid growth while improving customer service by increasing inventory availability and visibility. The contract was signed during Lawson's first quarter of fiscal 2008, which ended Aug. 31, 2007.

Based in Thornhill, Ontario, Anatolia Tile provides ceramic and stone products, and offers complete logistics services to client facilities. With 300 customers and 50 employees, Anatolia operates a 275,000-square foot distribution center that houses more than 75 million square feet of product. Anatolia's logistics services enable organizations to ship a variety of products from around the world with delivery to anywhere in North America within a few days.

"After comparing several business software vendors, we felt the Lawson M3 suite offered a perfect combination of well-designed features, advanced functionality and a simple, easy-to-use interface," said Bekir Elmaagacli, managing director, Anatolia Tile. "The Lawson user interface looks similar to Microsoft Windows software applications, which will help us minimize user training time."

Specifically, the Lawson M3 Distribution Order Processing application, part of the Lawson M3 Supply Chain Management Suite, will help Anatolia Tile better control inventory flow across its entire organization. Since the company works with multiple partners, suppliers and distributors, the application will help streamline this process and help improve overall warehouse and transportation management. A built-in calendar feature within the Lawson M3 solution will help Anatolia better control planning and scheduling, helping the company reduce transportation costs while ensuring reliable, on-time delivery.

Anatolia Tile plans to use the Distribution Order Processing application within the Lawson solution for the distribution sector to automatically capture all financial and statistical transactions, from initial orders to shipment and receipt. The automation of these daily processes will help give Anatolia Tile executives greater insight into and control over company operations so they can make better business decisions.

The Lawson M3 applications will replace Anatolia Tile's legacy business system and provide a platform for the company's aggressive growth plans. Anatolia Tile plans to open a new distribution center and a manufacturing facility in the next two years. The company expects the efficiencies gained through the Lawson system will help it achieve its goal of doubling revenues in the next two years without the need to hire additional employees.

"The inability to accurately track a broad range of products while ensuring efficient and effective delivery is a key barrier to growth for distributors," said Julian Archer, marketing director, Lawson Software. "Our software and services address these challenges by providing a proven, scaleable platform to help distribution companies drive cost-effective growth."

About Lawson Software
Lawson Software provides software and service solutions to 4,000 customers in manufacturing, distribution, maintenance and service sector industries across 40 countries. Lawson's solutions include Enterprise Performance Management, Supply Chain Management, Enterprise Resource Planning, Customer Relationship Management, Manufacturing Resource Planning, Enterprise Asset Management and industry-tailored applications. Lawson solutions assist customers in simplifying their businesses or organizations by helping them streamline processes, reduce costs and enhance business or operational performance. Lawson is headquartered in St. Paul, Minn., and has offices around the world. Visit Lawson online at www.lawson.com.

SOURCE: Lawson Software